CVS Health is a leading integrated healthcare company that combines pharmacy, insurance, and clinical services to improve access, affordability, and patient outcomes across the healthcare journey.
Key Focus Areas
Designed comprehensive UX/UI for the prescription home delivery service across all digital platforms, ensuring a seamless and user-friendly patient experience.
Led the UX strategy for CVS Shop (e-commerce), covering desktop, mobile web, iOS, and Android, enhancing shopping flows, navigation, and conversion paths.
Conducted usability testing, heuristic reviews, and competitive analyses to support data-driven enhancements for key e-commerce projects.
Supported team growth by helping with hiring and mentoring UX/UI designers to improve design skills and teamwork.
Led the creative and strategic design efforts that incorporated CarePass pricing into the Shop experience across platforms, improving clarity, perceived value, and customer engagement.